Aberdeen FC today announced the sale of season tickets for the 2020/21 season.
New chairman, Dave Cormack has kick-off the campaign with a commitment to improve the atmosphere and overall matchday experience for supporters at Pittodrie.
He said “We’re embarking on a journey towards a more successful and sustainable Club that delivers real value for our fans. We want to re-ignite the passion, belief and pride across the whole Club. This is about nurturing the next generation of fans, inspiring and getting back the lost generation of younger fans and retaining our existing fans through exciting football and a better match-day experience.”
The Dons chairman announced that, in addition to the Red Shed becoming a permanent feature next season, the upper Richard Donald stand will close to help improve the atmosphere. As a result of this, and capacity of the Merkland Stand reducing due to the Red Shed, next season’s capacity at Pittodrie will be 15,500. This includes 1,800 seats for away supporters.
The upper RDS, which will only be opened in exceptional circumstances, will be handed over to fans to decorate with a sea of red banners and flags.
Cormack added: “Our approach to fan engagement began with the trial of the Red Shed, dramatically improving the home atmosphere. With a concerted effort from fans, Pittodrie will once again become our fortress. As well as this reconfiguration, we will trial other pre-match entertainments such as Fan Zones with live music, and activities for children and families in and around the stadium.”
In launching the 2020/21 season ticket campaign, Cormack stressed the importance of season ticket and AberDNA revenues.
He said: “Football success is our number one priority. We are the fifth best supported team in Scotland in terms of attendances and season tickets with the third largest football budget. Season tickets deliver around £2 million a year in income, with walk-ups and away fans contributing £1 million, and AberDNA about £1 million. In total, that’s almost half the football budget.
“We are challenging ourselves to increase season tickets from 10,000 to 11,000 for 2020/21 and drive AberDNA membership to 8,000. My promise is that this income is 100% directed towards the success of the football team.”
2020/21 season tickets are available now online via afc.co.uk/eTickets, by calling 01224 63 1903 or by visiting the Pittodrie Ticket Office.
As a season ticket holder, you can enjoy access to every Ladbrokes Premiership home match, receiving significant saving on matchday prices, from just over £17 per game for adults in the Red Shed.
To help retain existing and attract new season ticket holders prices have been frozen around the ground in our early bird window, with prices also reduced in silver and gold for all U12s to make football more accessible for our youngest supporters. As a result, U12s can attend from just £2.50 per game in silver areas next season!
Thanks to the fantastic support received during our Scottish Cup campaign at Pittodrie we are making the ‘Red Shed’ a permanent feature here at Pittodrie for the 20/21 season.
1,000 non-season ticket holders attended the Red Shed for both matches and it is hoped that introducing it permanently will result in some of those supporters becoming season ticket holders, giving their backing to the side at Pittodrie every week.
Just 1,600 season tickets will be available for the Red Shed and with demand anticipated to be high we encourage you to sign-up now to avoid missing out!
Richard Donald Upper to Close
In addition to the Red Shed becoming a permanent feature next season, the Richard Donald Stand Upper Deck will be closed to help improve the atmosphere.
The RDS Upper, which will only be opened in exceptional circumstances, will be handed over to fans to decorate with a sea of red banners and flags.
Spread the Cost
Once again, we are working with V12 Season Ticket Finance to help supporters spread the cost of their season ticket. To help make things easier we are also covering the interest costs for supporters who select the 6 month or 4 month payment options!
10 Monthly Payments – Sign up before 5.30pm on 15th May and you will have the option to spread the cost over 10 months through V12 Season Ticket Finance with a £32 fee.
6 Monthly Payments – Sign up before 5.30pm on 8th May and you will have the option to spread the cost over 6 months. No extra fees as interest costs covered by AFC.
4 Monthly Payments – Sign up before 5.30pm on 10th April and you will have the option to spread the cost over 4 months. No extra fees as interest costs covered by AFC.
To apply for finance through V12 simply select the finance option on the payment page when purchasing your season ticket. V12 will then contact you by email with full information on how to apply for the monthly payment option.
Supporters who sign-up to the AberDNA membership will continue to receive up to 50% off the price of their season ticket along with a whole host of other compelling benefits in return for their ongoing support of the Football Operation.
Premium – 15% Discount
Standard – 10% Discount
Youth 12-21 – 20% Discount
U12 – 50% Discount
To find out more about AberDNA – click here.
Season Ticket Benefits
As a season ticket holder you will enjoy access to all Ladbrokes Premiership matches along with the following benefits:
• 40 Priority Points
• Seat reserved for home cup matches
• Discount on official AFC supporters buses to away matches
• 10% discount in the AFC Club Shop
Season Ticket Seat Exchange
Due to popular demand our season ticket exchange scheme will be reintroduced for season 20/21 and will give supporters the chance to gain cashback for any matches they cannot attend.
Supporters who have taken advantage of the scheme can receive 25% cashback to be used against the value of their 21/22 season ticket. *T&C’s apply. Details to be announced in full before the season begins.
Purchase your season ticket now online via afc.co.uk/eTickets, by calling 01224 63 1903 or by visiting the Pittodrie Ticket Office.